Under Armour Quietly Shelves its Consumer mHealth Wearables Platform
The sports apparel company was part of the mHealth wearables boom roughly five years ago, but has now shuttered its mHealth app and shelved a product line that included activity bands and a smart scale.
- One of the early participants in the mHealth wearables movement is quietly pulling out.
Under Armour, which had competed alongside the likes of Apple, Fitbit, Garmin and Withings with a connected health platform that included an app, mHealth wearables and a smart scale, recently removed its UA Record app from both Apple’s App Store and Google Play.
The company has urged users to migrate data to the MyFitnessPal App, which it had acquired in 2015, but that platform doesn’t collect data on sleep, steps, weight or resting heart rate – only calories burned during exercise.
By 